Why Hispanic Consumers are the Future Engine of Produce Growth episode artwork

EPISODE · Apr 16, 2026 · 17 MIN

Why Hispanic Consumers are the Future Engine of Produce Growth

from The Packer Podcast · host PMG

Ahead of the West Coast Produce Expo, Ruth Villalonga explains why the $2.8 trillion Hispanic market is no longer a niche and how retailers can capture this high-spending demographic through authentic storytelling and cultural connection.See omnystudio.com/listener for privacy information.

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Why Hispanic Consumers are the Future Engine of Produce Growth

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This episode was published on April 16, 2026.

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Ahead of the West Coast Produce Expo, Ruth Villalonga explains why the $2.8 trillion Hispanic market is no longer a niche and how retailers can capture this high-spending demographic through authentic storytelling and cultural connection.See...

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