EPISODE · Nov 11, 2025 · 12 MIN
Why I Started My Business at 40 (and What Botox Had to Do With It)
from Before the Launch with Brenna McGowan · host Brenna McGowan
What’s your why? I ask this in nearly every pre-launch conversation, but today, I’m flipping the script and sharing my story. From feeling stuck at 40 and wanting more out of life to starting my business because I wanted eyelashes, I walk you through the twists and turns that led me to where I am today — and why I care so much about pre-launching.If you’ve ever struggled to articulate why you started your business — or if you're wondering whether anyone even cares — this episode will help you reflect, share, and connect more deeply through your story.In this episode, you’ll learn:The two wildly different reasons I started my business — both equally trueWhy hating my first job in online business was actually a blessingThe surprising launch problem I kept seeing (and how I fixed it)Why your “why” matters way more than you think — especially during a launch🎧 Listen now and start weaving your why into your content.Your Next Steps:Want to plan your next launch in seconds? Grab my free AI Launch Calendar🔹 Let’s work together! Book a strategy call🔹 Join the Behind the Launch Facebook Group🔹 Connect on InstagramThanks for Listening! If you enjoyed this episode, please help us share it by:⭐Hit the “follow” button! This keeps you in the loop, and you’ll be the first to get notified when the next episode drops!
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Why I Started My Business at 40 (and What Botox Had to Do With It)
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