Why Immersive Audio Should Feel Familiar, Not Futuristic | Bobby Owsinski's Inner Circle Ep. 613

What if immersive audio is not about the future at all, but about going back to how music was always meant to be heard?In this episode of Bobby Owsinski’s Inner Circle, Bobby sits down with Adrian Weidmann, CEO and founder of Immersive Design Labs, to unpack why Dolby Atmos and immersive audio have left so many engineers scrambling, and how the real breakthrough is not technology, but clarity. Adrian shares how his background in test and measurement, studio microphones, and live capture shaped a radically simple philosophy, accuracy over novelty.From designing a preamp to be “the electrical equivalent of effectively a 12 inch piece of copper wire” with no coloration, to building a 7.1.4 array that mirrors Dolby’s speaker layout, Adrian explains why immersive audio should feel natural, not futuristic.If you care about sound, space, and the emotional impact of music, this conversation will challenge the way you think about recording.KEY TAKEAWAYS• Dolby Atmos came out of cinema and now engineers are scrambling to figure out what to do with it• The biggest challenge with immersive audio is clarity, not technology• The preamp was designed to be the electrical equivalent of a 12 inch piece of copper wire with no coloration• Immersive audio should capture musicians playing in a space, not chase novelty• The IDL array replicates the positioning of a 7.1.4 Dolby speaker configuration• Embrace the bleed, the room itself should become an active instrument• Each song should be affiliated with its appropriate acoustic space• A microphone is a transducer, and anything other than an omni is a compromise• Focus on the song, capture the emotions associated with the interaction with the musicians• Success advice from outside the studio, I show upConnect with Adrian Weidmann and Immersive Design Labs:Adrian's LinkedInImmersive Design Labs WebsiteImmersive Design Labs FacebookImmersive Design Labs LinkedInImmersive Design Labs InstagramImmersive Design Labs YouTubeAd link: Explore The Mixing Engineer’s Handbook (6th Edition), the go-to guide for modern mixing.Thank you for tuning in to Bobby Owsinski’s Inner Circle, the podcast that takes you deep inside the music industry. Each week, Bobby shares insights, news, analysis, and conversations with the movers and shakers shaping today’s music world.📌 Explore Bobby’s best-selling books🎙️ Nail that pro vocal sound: clear, upfront, and mix-ready. Learn how in Bobby’s Vocal Mixing Mini-Course🎧 Discover more mixing and production courses📲 Follow Bobby for more tips, insights, and updates:FacebookLinkedInInstagramBluesky🎙️ New episodes release every Tuesday at 9AM Pacific on YouTube and your favorite podcast app.Music. Business. Creativity. Straight from the Inner Circle.Produced by APodcastGeekhttps://apodcastgeek.com/