Why Injury Prevention Belongs in Your Business Strategy with Cameron Dorn

CONNECT WITH JESSI ON LINKEDIN >>> HERE!What if workplace wellness was not about step challenges and generic posters, but about preventing real injuries, improving culture, and helping employees feel better in their bodies every day?In this episode of At Work, Under Pressure, Jessi Beyer sits down with Cameron Dorn, founder of Suitcase of Courage, elite endurance athlete, triathlon national champion, and three-time Guinness World Record setter.Cameron’s company helps organizations reduce musculoskeletal injuries by treating employees like industrial athletes. Instead of handing companies a report that sits in a drawer, Suitcase of Courage goes on site, studies real job tasks, uses wearable EMG technology to identify high-risk movement patterns, trains managers to coach safer movement, and builds practical wellness programs employees can actually use.Jessi and Cameron talk about the business case for workplace wellness, why preventing a shoulder injury is not just a medical issue but an operational issue, and how employee buy-in starts with trust — especially in industries where people have “always done it this way.”In this episode, Jessi and Cameron discuss:Cameron’s three Guinness World Records and how fitness became a pathway to impactWhat “industrial athleticism” means in the workplaceHow Suitcase of Courage helps companies reduce sprains, strains, and musculoskeletal injuriesWhy wellness needs to be tied to operations, not just HRHow injury prevention saves money on medical costs, overtime, replacement labor, and lost productivityWhy employee trust matters more than shiny technologyHow wearable EMG technology can identify risky movement before an injury happensThe role of sleep, hydration, and recovery in workplace safetyWhy culture changes when employees feel better, move better, and show up differentlyWhat leaders should understand about wellness as both a people issue and a business issueThis episode is for HR leaders, safety professionals, operations leaders, executives, and anyone responsible for keeping people healthy, productive, and safe at work.Because when employees are the engine of your business, protecting their bodies is not optional.CONNECT WITH CAMERONLinkedInThe Suitcase of Courage