EPISODE · Jun 20, 2023 · 21 MIN
Why it Matters That Nobody Bats 1.000
from The Rethink Marketing Podcast · host Colin Jeffries & Paul Frodge
On today's episode of the Rethink Marketing Podcast, Eric Reed and Colin Jeffries chat through the implications of acknowledging that nobody bats a thousand. Sometimes it's the wrong audience, a miss on the selected channel, poor timing, or just a disconnected message. Our co-hosts talk through examples of Gucci, Netflix, and Burger King knocking it out of the park and then falling flat in short order. We all make mistakes--even big brands with the best agency partners and budgets to match! Marketing and sales decision-makers can take consolation in knowing that other business leaders are also making mistakes and missteps. As the state of marketing continues to flex and evolve, we will continue to see intelligent innovators and great marketing teams stumble as we all learn together. You can listen to The Rethink Marketing Podcast on all major podcast platforms or visit our website at rethinkmarketingpodcast.com where you can learn more about the show or just peruse our guest list and episode library. Contact the show by emailing [email protected]. Just send us your thoughts and we will expedite you a highly sought after Rethink Marketing Podcast t-shirt! Just include size and mailing address with your comments. Thank you to Arrasmith Promotions for making today’s episode possible! Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
On today's episode of the Rethink Marketing Podcast, Eric Reed and Colin Jeffries chat through the implications of acknowledging that nobody bats a thousand. Sometimes it's the wrong audience, a miss on the selected channel, poor timing, or just a disconnected message. Our co-hosts talk through examples of Gucci, Netflix, and Burger King knocking it out of the park and then falling flat in short order. We all make mistakes--even big brands with the best agency partners and budgets to match! Marketing and sales decision-makers can take consolation in knowing that other business leaders are also making mistakes and missteps. As the state of marketing continues to flex and evolve, we will continue to see intelligent innovators and great marketing teams stumble as we all learn together. You can listen to The Rethink Marketing Podcast on all major podcast platforms or visit our website at rethinkmarketingpodcast.com where you can learn more about the show or just peruse our guest list and episode library. Contact the show by emailing [email protected]. Just send us your thoughts and we will expedite you a highly sought after Rethink Marketing Podcast t-shirt! Just include size and mailing address with your comments. Thank you to Arrasmith Promotions for making today’s episode possible! Learn more about your ad choices. Visit megaphone.fm/adchoices
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Why it Matters That Nobody Bats 1.000
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