Why It Matters with Elizabeth Wimbush, PPAI

In this "Why It Matters" update conversation, Branded Merch Network Co-Founder Jeff Solomon, MAS, and Elizabeth Wimbush, Director of Sustainability and Responsibility at PPAI, discussed emerging trends and key takeaways from the recent PPAI Responsibility Summit. Elizabeth shared highlights from keynotes presented by Dr. Jonathan Foley, Executive Director of Project Drawdown, and Tom Szaky, CEO of TerraCycle, on sustainability and circularity. They emphasized the importance of sustainability in business, noting the upcoming PPAI Expo in January and the shift towards waste-free events. Elizabeth mentioned next year's Summit in Denver and the availability of summit sessions for certification credits. They also discussed the impact of EPR (Extended Producer Responsibility) laws on packaging and the need for better product design. Jeff encouraged distributors to embrace sustainability that will drive quality business.Follow content from PPAI on sustainability: https://www.ppai.org/sustainability/Access PPAI education here:https://www.ppai.org/ppai-advance/Learn more about Project Drawdown:https://drawdown.org/Learn more about TerraCycle:https://www.terracycle.com/en-US/#whyitmatters #sustainabilty #circularity #recycling #dotherightthingUploaded on Nov 21, 2025