Why Knowing Your Revenue Is Not Enough

Julianna explains why many founders feel cash is always tight even when revenue is strong and why a bank balance alone does not show the full picture. She clarifies the difference between revenue (what you earn), profit (what is left after expenses) and cash position (what is actually available after accounting for GST, tax, super, committed bills and timing of payments). She outlines a simple way to calculate cash position and create a 30-day view of money coming in and going out, noting that accurate, up-to-date books are essential. She also shares a free Cash Flow Confidence Calculator and invites listeners to a live 90-minute online workshop, Finish Strong, on Tuesday 23 June at 12:00 PM Sydney time, limited to 20 people for $49, with a VIP group planning session in July for those who register before Sunday 21 June.00:00 Welcome Back Setup01:26 Bank Balance Trap03:16 Revenue Profit Cash05:11 Define Cash Position07:00 Calculate It Simply09:26 Decisions With Confidence11:23 Finish Strong Workshop14:27 Final Recap Next StepsIf you are listening to this podcast, chances are you are already on your way to exploring your numbers with a desire to understand and master your business finances, realising the transformative power that numbers hold for your business success.The EOFY Checklist will be available - if not there yet already - on our website under Resources.Register your interest for Finish Strong - the EOFY Workshop for Service-Based Founders happening in June, and when you do you will also get access to the free Cash Flow Confidence Calculator which is designed to give you a clearer view of what is available, what is expected to come in and what needs to be covered over the next 30 days.We have a new FREE resource - The 60-Minute Monthly Reset to Finally Feel in Control of Your Cash - that you can download from here. Learn exactly what to do on the 1st of every month so your business moves forward, not sideways.Complete our FREE ‘Business Health Check’ form to give you insights into where you’re strong or weak in your business, where there are opportunities to improve, how your business is performing in terms of profitability, cash and time.Where to find us:Available on all major podcast platforms: Apple Podcasts, Spotify, Youtube and Amazon.Subscribe on your favourite podcast app to stay in the loop with every insightful episode.If you’d like to find out more about Julianna and her business, visit www.horizonaccounts.com.au or follow her on LinkedIn and Instagram @horizonaccounts or book a free 30 minute Business Diagnostic Review Call.Stay tuned for the next episode of Prosperity on the Horizon, the podcast that transforms businesses through the power of numbers and the story behind them.