Why Korea Is Stepping Up Efforts to Target the Luxury Travel Market

Han Yeo-ok, executive director for international Tourism content for Korean Tourism Organization, talks with James Shillinglaw of Insider Travel Report at last month’s Virtuoso Symposium in Seoul about why her country hosted the luxury travel network’s Symposium and signed an agreement with Virtuoso to promote luxury tourism with its members. Yeo-ok tells us why South Korea is emerging as a major tourism destination because of its history, culture, music, entertainment, accommodations and food, as well as its focus on beauty and wellness. For more information, visit https://knto.or.kr/eng/index. All our Insider Travel Report video interviews are archived and available on our Youtube channel  (youtube.com/insidertravelreport), and as podcasts with the same title on: Spotify, Pandora, Stitcher, PlayerFM, Listen Notes, Podchaser, TuneIn + Alexa, Podbean,  iHeartRadio,  Google, Amazon Music/Audible, Deezer, Podcast Addict, and iTunes Apple Podcasts, which supports Overcast, Pocket Cast, Castro and Castbox.