Why Legacy Thinking is the Silent Killer of Innovation, Knitting Communities and Victory Conditions with Richard Mulholland

Host Travis King of the Community Builder Podcast talks with Richard Mulholland, a highly regarded speaker and guest lecturer, about the pitfalls of legacy thinking, knitting communities, public speaking, goal setting, victory conditions and more.   Episode Highlights:  Richard considers the identifiers of speaker, founder, and entrepreneur to be the same thing because they’re all connected. If you’re a speaker, you speak about things you know because of your work not as a speaker. He wrote a book about his experience founding a company  You can’t solve problems with legacy thinking; you can’t create new knowledge with existing knowledge. Richard tries to provide outside perspectives to solve problems, because you can’t learn from inside a bubble and currently most startups use the same vocabulary for success even in hugely variable industries. In building community within the board game world, Richard looked at the knitting community. He founded Missing Link, a presentation company, when he was 22, not because he loved presentations, but because he hated them so much and saw an opportunity to fix them. Missing Link scaled by writing presentations for corporations by distilling the core information the corporation wants to communicate, and coaching speakers to personalize that information to their own speaking style. We’re taught that being first is the best, but it’s actually a huge disadvantage because being second means you have a model to work off of—the first person is running a marathon, and then you can come in with a sprint. Richard’s strategy is to help create a shared goal he calls the victory condition, which is where you want the organization to be and by when, and then gives freedom to achieve that goal however they see fit. People don’t have to fly in formation; different departments need different information to reach the same goal, and what matters is that everyone ends up at the same place at the same time.   3 Key Points: Innovating requires unlearning. Presenting is not about speaking, it is about the writing. The best strategy for startup success is to set people on their individual paths to a shared goal. Tweetable Quotes: “Business is what I do now, but it’s certainly not what I hope to be defined by.” –Richard Mulholland “Based on the world as it looks today, and the condition of victory that we share, how would we best get there?” –Richard Mulholland   Resources Mentioned: Richard Mulholland: http://www.richardmulholland.co.za/ (Website), https://www.facebook.com/RichardMulholland/ (Facebook), https://twitter.com/richmulholland (Twitter), https://www.instagram.com/richmulholland/ (Instagram), https://www.youtube.com/richmulhollandtv (YouTube), https://www.linkedin.com/in/richardmulholland/ (Linkedin) http://www.legacide.com/ (Legacide) by Richard Mulholland https://msnglnk.com/ (https://www.msnglnk.com/)  https://www.talkdrawer.com/ (https://www.talkdrawer.com/)  Travis King: https://www.linkedin.com/in/travisking1 (Linkedin) http://communitybuildershow.com (communitybuildershow.com) See acast.com/privacy for privacy and opt-out information.