Why Marketing Feels Gross (And How to Make It Feel Better) episode artwork

EPISODE · May 30, 2025 · 37 MIN

Why Marketing Feels Gross (And How to Make It Feel Better)

from Private Practice Skills · host Private Practice Skills

Marketing as a therapist can feel deeply uncomfortable — like you're trying to "sell" yourself in a way that doesn’t align with your values. In this episode, I explore why marketing feels gross (especially for therapists), and how to approach it from a more human, authentic place.We’ll talk about:The hidden fears behind showing up authenticallyWhy feeling “not special enough” stops so many of usPractical shifts to help marketing feel more alignedIf you’ve ever struggled to write your website bio or talk about what you do without cringing, this episode is for you.Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:https://bit.ly/pps_paubox_spotify*Get $250 off your first year with Paubox with coupon code "SKILLS"*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!LINKS:*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gearThis podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.Website: www.privatepracticeskills.comYouTube: https://www.youtube.com/c/privatepracticeskillsInstagram: https://www.instagram.com/privatepracticeskills/This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

Marketing as a therapist can feel deeply uncomfortable — like you're trying to "sell" yourself in a way that doesn’t align with your values. In this episode, I explore why marketing feels gross (especially for therapists), and how to approach it from a more human, authentic place.We’ll talk about:The hidden fears behind showing up authenticallyWhy feeling “not special enough” stops so many of usPractical shifts to help marketing feel more alignedIf you’ve ever struggled to write your website bio or talk about what you do without cringing, this episode is for you.Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:https://bit.ly/pps_paubox_spotify*Get $250 off your first year with Paubox with coupon code "SKILLS"*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!LINKS:*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gearThis podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.Website: www.privatepracticeskills.comYouTube: https://www.youtube.com/c/privatepracticeskillsInstagram: https://www.instagram.com/privatepracticeskills/This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

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Why Marketing Feels Gross (And How to Make It Feel Better)

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This episode is 37 minutes long.

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This episode was published on May 30, 2025.

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Marketing as a therapist can feel deeply uncomfortable — like you're trying to "sell" yourself in a way that doesn’t align with your values. In this episode, I explore why marketing feels gross (especially for therapists), and how to approach it...

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