Why Miraculous® Is a Best Practice in Developing an IP Across Different Platforms episode artwork

EPISODE · May 13, 2026 · 10 MIN

Why Miraculous® Is a Best Practice in Developing an IP Across Different Platforms

from The Deep Media Pulse · host Licensing Magazine/Animation Journal

Luca Bonecchi, VP of Licensing for Europe at Miraculous, is the perfect guest to discuss transmedia. After unveiling the secrets of The Smurfs’ success, it is now time to explore the world of Miraculous® to find out about the correct strategies to apply when working with IP across different platforms.

Episode metadata supplied by the publisher feed · Published May 13, 2026

Luca Bonecchi, VP of Licensing for Europe at Miraculous, is the perfect guest to discuss transmedia. After unveiling the secrets of The Smurfs’ success, it is now time to explore the world of Miraculous® to find out about the correct strategies to apply when working with IP across different platforms.

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Why Miraculous® Is a Best Practice in Developing an IP Across Different Platforms

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Luca Bonecchi, VP of Licensing for Europe at Miraculous, is the perfect guest to discuss transmedia. After unveiling the secrets of The Smurfs’ success, it is now time to explore the world of Miraculous® to find out about the correct strategies to...

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