Why Most Business Owners Lose Millions When They Sell

If you’re not building your business to sell, you’re building yourself a job.In this episode, Jack sits down with Steve and Austin from McCall Wealth Advisors to break down what actually drives business value—and why most owners leave millions on the table when they exit.From EBITDA games to private equity traps, this is a masterclass on how to turn your home service business into a sellable, high-multiple asset.Because the reality is simple: No buyer wants to step in and buy a job—they want a business that prints profit.💡 What you’ll learn in this episode: Why 80% of your net worth is probably tied to your business The biggest mistake owners make when preparing for an exit  Why you should start planning your exit 5–7 years in advance📩 Connect with McCall Wealth Advisors:👉 https://mccallwealth.com/🐦 Connect with Jack:👉 https://x.com/thehvacjack💼 iWallet — Cut Payment Fees & Simplify Your Cash FlowRunning 5+ trucks? You know payments are a mess—slow checks, high fees, and disconnected systems.iWallet is built for home service businesses, combining cards, ACH, and digital checks into one platform that plugs into your CRM.We’re currently cutting our processing fees from 3% → 1.5% using iWallet.👉 Book a demo: https://iwallet.com/demo💼 Big Reputation — Stop chasing reviews and watching competitors outrank you. Big Reputation is the AI-powered review + SEO platform built for home service pros. Automate review generation, respond with AI, track local SEO, and integrate with your CRM. Setup is free, and your first month’s on the house.👉 Book your demoIf you enjoyed this episode, leave a 5-star review—it helps us reach more operators building real businesses.Send Us Mail!More Ways To Connect with O&OJohn's Podcast YouTube ChannelOwned and Operated Newsletter Bonus Videos From JohnLeave a ReviewJohn Wilson, CEO of Wilson CompaniesJack Carr, CEO of Rapid HVAC📌 Disclaimer: Some links may include UTM parameters or affiliate relationships, meaning we may earn a commission if you make a purchase. Episodes may feature sponsors, but all opinions expressed are our own.