EPISODE · May 6, 2026 · 27 MIN
Why Most Content Gets Ignored (And What Actually Stops the Scroll)
from The Algorithm Isn't Enough · host The Algorithm Isn't Enough
Most content today looks good. But most of it gets ignored.In this episode of The Algorithm Isn’t Enough, Jade sits down with Kim Covert, a creative director, social strategist, and photographer, to break down what actually makes content work right now.From what stops the scroll to why so many brands feel invisible, this conversation gets into the gap between content that performs and content that actually builds a brand.They also unpack how AI is changing the content landscape, what feels “off” about overly polished posts, and why people are connecting more with individuals than brands.If you’re creating content but not seeing traction, this episode will shift how you think about visibility.Learn more about VoiceScale:👉 https://voicescale.co
What this episode covers
Most content today looks good. But most of it gets ignored.In this episode of The Algorithm Isn’t Enough, Jade sits down with Kim Covert, a creative director, social strategist, and photographer, to break down what actually makes content work right now.From what stops the scroll to why so many brands feel invisible, this conversation gets into the gap between content that performs and content that actually builds a brand.They also unpack how AI is changing the content landscape, what feels “off” about overly polished posts, and why people are connecting more with individuals than brands.If you’re creating content but not seeing traction, this episode will shift how you think about visibility.Learn more about VoiceScale:👉 https://voicescale.co
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Why Most Content Gets Ignored (And What Actually Stops the Scroll)
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