Why Most Entrepreneurs Measure the Wrong Business Metrics

Special "Business Revenue Leak Checklist" offer free at http://www.mrse.co/leak.Are you measuring the wrong things in your business? Belinda DiGiambattista reveals to Michi Lantz why revenue and profit are too nebulous as business metrics. Learn to choose concrete operational KPIs that unlock creativity and rally your team around real growth.Guest Bio:Belinda DiGiambattista is the CEO of Good2bSocial leading this incredible team in helping law firms, legal vendors, and other professional services firms reach new heights with their digital marketing strategies, that ultimately serve their organizations' highest objectives. A serial entrepreneur, Belinda is an exited founder, an impactful leadership coach, board member, and mentor with NYU's Berkley Center for Entrepreneurship and Connectology's Investment Agency in Lisbon, Portugal. Her wide-ranging expertise in business strategy, operations, and incorporating the latest technology into proven systems provide the foundation to grow the G2BS team members and expand their capabilities in serving clients with the foremost industry best practices.DiGiambattista's experience includes twelve years in financial services including roles with Moody's Investors Service, BDO Seidman, and Truist. She is a champion of building winning company cultures with the development of trustworthy leaders who in turn build confident and enthusiastic teams working together to achieve unexpected results. Belinda shares her knowledge and experience through speaking engagements and on podcasts. Outside of work, Belinda loves to travel and spend time with her family who all have their own entrepreneurial pursuits.Connect with Belinda DiGiambattistaLinkedIn: https://www.linkedin.com/in/belindadigiambattista/Website: https://good2bsocial.com/Resources or websites mentioned in this episode:MiraseeCredits:Host: Michi LantzEditor: Marvin Del RosarioExecutive Producer: Danny InyTo catch the great episodes coming up on Making It, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Episode transcript: Why Most Entrepreneurs Measure the Wrong Business Metrics coming soon.