Why Most ‘Fractional Executives’ Aren’t What They Claim ft Renée Cormier l Digitalk Arkitechs Ep. 31

In this episode, Renee discusses the importance of verification and standards in the fractional industry, the differences between fractional leaders and consultants, and how AI can enhance sales and marketing efforts. She shares insights on building trust, avoiding title inflation, and creating impactful, outcome-driven strategies for small and medium-sized businesses.Verification process for fractional professionalsDifferences between fractional leaders and consultantsImpact of title inflation on industry credibilityUsing AI to enhance sales and marketingBuilding industry standards and trust