Why Most High School Athletes Will Struggle In The NIL Era | Ep. 015

Indiana just approved NIL-style opportunities for high school athletes…But this episode isn’t just about NIL.It’s about: attention, branding, influence, social media, and why the future athlete is going to look VERY different from the athletes we grew up watching.In this episode of Unfiltered with Coach Boz, we break down:- What Indiana actually approved- The difference between high school NIL and college NIL- Why girls sports may benefit FIRST- The rise of the athlete creator- Why social media is becoming part of recruiting- The biggest mistakes athletes make online- The best ways athletes can make money locally- Why personal branding matters just as much as highlight tapesPlus:Coach Boz breaks down athlete creator @JoBucketsss and explains why her social media strategy represents the future of athlete branding.And at the end of the episode…Coach Boz gives away what might be the easiest branding opportunity in high school sports right now for female athletes.⸻LINKS:📥 Athlete Branding Checklist:https://stan.store/FBCoachBoz/p/get-my-athlete-branding-checklist-now📲 Follow Coach Boz:https://linktr.ee/FBCoachBoz📲 Follow Catalyst NIL Group:Instagram: https://www.instagram.com/catalystnilgroup📲 Follow Joirdyn R. Smith:Instagram: https://www.instagram.com/jobucketsss📘 Get “Football 101”: Football 101 by Coach Bozhttps://books.by/fbcoachboz/football-101#HighSchoolSports #NIL #IndianaSports #AthleteBranding #SportsMarketing #CoachBoz #GirlsSports #Recruiting #SportsBusiness #PersonalBranding