EPISODE · Jun 15, 2026 · 21 MIN
Why Most Hotels Fail at Storytelling and How to Fix It | Regitze Cecilie Rosenvinge
from Hospitality Folks · host Folksnest
Most hotels have an extraordinary story. Most never tell it.Regitze Cecilie Rosenvinge is the founder of Rose PR Agency — one of Scandinavia's leading hotel PR agencies, specializing in experience-led, remote, and wellness properties across the Nordics and Germany. She's also Hotel Editor at Falstaff Nordics and a professional affiliate of Les Clefs d'Or Denmark.In this episode, Regitze and host Alicia Dick Wahlberg explore:→ Why hospitality and storytelling are the same thing — and always have been→ The real definition of personal branding (it's not about visibility — it's about perception)→ What hotels get completely wrong when they try to enter Nordic and German markets→ Why failure is not the opposite of success — it's the cost of getting there→ What Norway's most remote hotel taught her about the future of hospitalityIf you lead a hotel, a brand, or a career in this industry — this one stays with you.🎙️ Connect with Regitze:LinkedIn: https://www.linkedin.com/in/regitze-cecilie-rosenvinge-4b375b39/Rose PR Agency: https://www.rose-pr.com/🎙️ Connect with Alicia:LinkedIn: https://www.linkedin.com/in/aliciadickwahlber
What this episode covers
Most hotels have an extraordinary story. Most never tell it.Regitze Cecilie Rosenvinge is the founder of Rose PR Agency — one of Scandinavia's leading hotel PR agencies, specializing in experience-led, remote, and wellness properties across the Nordics and Germany. She's also Hotel Editor at Falstaff Nordics and a professional affiliate of Les Clefs d'Or Denmark.In this episode, Regitze and host Alicia Dick Wahlberg explore:→ Why hospitality and storytelling are the same thing — and always have been→ The real definition of personal branding (it's not about visibility — it's about perception)→ What hotels get completely wrong when they try to enter Nordic and German markets→ Why failure is not the opposite of success — it's the cost of getting there→ What Norway's most remote hotel taught her about the future of hospitalityIf you lead a hotel, a brand, or a career in this industry — this one stays with you.🎙️ Connect with Regitze:LinkedIn: https://www.linkedin.com/in/regitze-cecilie-rosenvinge-4b375b39/Rose PR Agency: https://www.rose-pr.com/🎙️ Connect with Alicia:LinkedIn: https://www.linkedin.com/in/aliciadickwahlber
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Why Most Hotels Fail at Storytelling and How to Fix It | Regitze Cecilie Rosenvinge
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