Why Most People Will Never Be Seen — And How Raj Kotecha Builds Brands That Cut Through

What does it take to build a brand that’s global, rooted, and unmistakably you?In this episode of Breaking the Mold, I sit down with Raj Kotecha — global brand strategist and founder of Creative Content Agency — whose clients include Gary Vee, Tony Robbins, Steven Bartlett, and the Dubai Future Foundation.We talk about identity, influence, and building a brand that cuts through the noise in 2025.Highlights: • Why “being Indian is like winning the lottery” • The generational playbook behind brown excellence • Raj’s season of sleeping on a mattress—with a Mercedes parked outside • Why most people will never be seen • How to become your own mini McKinsey • The real meaning of credibility in a global marketIf you're a creator, founder, or someone stepping into a new chapter — this one’s going to stay with you.—🎙 Connect with Raj Kotecha: Website: www.rajkotecha.com Instagram: @rajkotecha LinkedIn: linkedin.com/in/rajkotecha🎧 Follow Breaking the Mold: Host: @alysascanzano Podcast IG: @breakingthemoldpod🎧 Stay connected with Breaking the Mold Host: @alysa_scanzano Podcast: @breakingthemoldpod TikTok: @breakingthemoldpod🎥 Watch full episodes on YouTube: Breaking the Mold🔗 Subscribe on Spotify, Apple Podcasts, or wherever you listen.