Why Most PLG Dreams Fail on Day One

🚀 Think your product is ready for Product-Led Growth? Think again.   In this episode of RevOpsAF, host Camela Thompson sits down with Lauren Knight, a seasoned RevOps expert who's spent the last decade building go-to-market foundations for early-stage startups. Lauren breaks down the harsh reality: most PLG dreams fail on day one because companies rush into it without the proper foundation.   What You'll Learn: • The real definition of Product-Led Growth (it's not just a free trial!) • Critical signs your product ISN'T ready for PLG • Essential infrastructure requirements before making the switch • Why time-to-value is everything in PLG success • The hybrid approach that actually works • Realistic timelines for PLG implementation (spoiler: it's not 90 days) • How to identify if your customers are telling you they're ready   Featured Expert: Lauren Knight - RevOps expert specializing in go-to-market operations for early-stage startups. 🤝Connect with Lauren on LinkedIn: https://www.linkedin.com/in/lauren-knight725/   Ready to level up your RevOps game? 🔔 Subscribe for weekly RevOps insights 👍 Like if this helped you avoid a PLG disaster 💬 Comment with your biggest PLG challenge 📧 Join our community of 18K+ RevOps professionals: https://www.revopscoop.com/membership/membership-options   More RevOps Resources: 📚 Blog: https://www.revopscoop.com/learn/blog 🎓 Courses: https://www.revopscoop.com/learn/courses-education 🎪 RevOpsAF Conference: https://revopsaf.revopscoop.com/ 📺 YouTube Channel: https://www.youtube.com/@revopscoop   Connect with RevOps Co-op: 🔗 LinkedIn: https://www.linkedin.com/company/revopscoop 📧 Newsletter: https://www.revopscoop.com/   #RevOps #ProductLedGrowth #PLG #RevenueOperations #SaaS #GoToMarket #StartupGrowth #RevOpsCoop #RevOpsAF #ProductStrategy #CustomerSuccess #SalesOps #MarketingOps