Why Naomi Brown Chose a Giant Shoe Over a Normal Rental

On this week's episode, Avery is joined by Naomi Brown, a commercial real estate agent and owner of the iconic Hanes Shoe House in York, Pennsylvania. She shares the wild backstory of the three-bedroom, shoe-shaped home that was originally built in 1950 as a marketing stunt for a local shoe store and how she transformed it from an ice cream shop into a short term rental grossing around $100,000 a year. Naomi and Avery dig into how to price truly one-of-a-kind properties, manage heavy maintenance on quirky builds, and use history, nostalgia, and souvenirs to create memorable guest experiences that drive five-star reviews.  How to connect with Naomi: https://www.hainesshoehouse.com/ How to connect with Avery: The Short Term Shop - https://theshorttermshop.com/ Short Term Shop Plus - stsplus.com Follow Avery Carl on Instagram Follow Avery Carl on TikTok Join the Short Term Shop Facebook group Check out the Short Term Shop on YouTube   For more information on how to get into short term rentals, read Avery’s books: Smarter Short Term Rentals - Buy it on Amazon Short-Term Rental, Long-Term Wealth: Your Guide to Analyzing, Buying, and Managing Vacation Properties – Buy it on Amazon Production done by Outlier Audio