Why Nature Deserves a Voice in Every Business with Laura Ford | Episode 7

Today we’re joined by Laura Ford, Sustainability Director at Faith in Nature — the pioneering brand that became the first company in the world to give nature a seat on its board. For over 50 years, Faith in Nature has championed a different way of doing business, and now they’re pushing that thinking even further by treating nature not as a resource, but as a stakeholder with a voice and a vote.In this episode, we explore what it really means to reconnect business with the natural world, the realities and contradictions of sustainable consumerism, and why honesty and transparency matter more than perfection. From rewriting corporate governance to making better everyday choices, Laura shares a hopeful and practical vision for how businesses — and all of us — can build a healthier relationship with nature.In this episode:Meet Laura Ford: Sustainability Director at Faith in Nature and advocate for nature-led business. Nature on the Board: Why Faith in Nature gave nature a voice and vote in company decisions. Beyond Sustainability: Treating nature as a stakeholder, not just a resource. Disconnected from Nature: How modern life has distanced us from the natural world. Honesty Over Perfection: Why transparency is essential in sustainability conversations. The Consumer Dilemma: Exploring the tension between growth, consumption, and impact. Business as a Force for Change: Practical ways organisations can rebuild their relationship with nature. Hopeful Futures: Why meaningful change starts with better questions, better systems, and collective action. Faith In Nature have kindly given all listeners an exclusive discount code for their next purchase. Listen to the end, grab your code and use it on your next order. Ways to connect:https://www.linkedin.com/in/laurahrford/https://www.faithinnature.co.uk/ Please like, subscribe or follow, so you're notified of any new episodes coming up, and if you're keen to reach Jon or Harry with any suggestions, feedback or comments, you can contact them via the show's LinkedIn page here:https://www.linkedin.com/company/the-growth-collective-uk