Why NBA Playoffs Are Setting Records? | Top Driver Kyle Larson Talks ‘the Double’

The NBA playoffs are delivering big numbers, largely thanks to new faces making up the final four and the stunning comebacks from the Indiana Pacers. Ahead of Game 2 against the Knicks, FOS reporter Colin Salao joins to discuss how the late-season stories are rejuvenating the NBA product, with the ratings to back it up. Plus, No. 1–ranked NASCAR driver Kyle Larson joins us in the studio ahead of attempting the historic "double,” racing in the Indy 500 and the Coca-Cola 600 on the same day. Key Moments: 0:38 – CFP seeding, MLB at Olympics, Celtics sale 4:53 – NBA Conference Finals 9:49 – Kyle Larson joins the show 17:33 – Knicks ratings and ticket price boom 22:22 – Mike Malone's MVP vote 📈 Don’t miss tomorrow’s top stories in the business and culture of sports — Subscribe now: https://www.youtube.com/@FrontOfficeSports/subscribe Front Office Sports Today is your daily guide on all things sports, business and culture, with insightful commentary and appearances from athletes, executives, and more. 📧 Newsletter: https://frontofficesports.com/newsletters/ 📱 Follow us on LinkedIn: https://www.linkedin.com/company/front-office-sports/ Twitter: https://x.com/FOS_Today Instagram: https://www.instagram.com/fos_today/ 🎙️ Listen on Apple: https://podcasts.apple.com/us/podcast/front-office-sports-today/id1579078258 Spotify: https://open.spotify.com/show/7jFxEurA627FJDd0XAw2Wc iHeart: https://www.iheart.com/podcast/269-front-office-sports-today-94429957/ Learn more about your ad choices. Visit megaphone.fm/adchoices