Why ‘no comment’ is the wrong comment

This episode of EMS One-Stop With Rob Lawrence is brought to you by Lexipol, the experts in policy, training, wellness support and grants assistance for first responders and government leaders. To learn more, visit lexipol.com. In this episode of the Inside EMS podcast, Host Rob Lawrence is joined by Alexia Jobson of REMSA Health and Mark Tenia of the Richmond Ambulance Authority. Rob, Mark and Alexia are taking communications on the road this conference season in a number of pre-conference sessions. The team discusses: How to communicate your organization’s message How to make friends of the reporters in your local media market How to pitch a story How to prepare for when things go wrong  Rob, Alexia and Mark also discuss the downside of offering “no comment” to a reporter, as well as tips for dealing with live and pre-recorded interviews. Finally, Rob discusses the free training available at the Emergency Management Institute at Emmitsburg, Maryland. Read next: 5 best practices for media appearances by EMS chiefs and field personnel