Why Persuasion Fails When You Lead With Data

from The Strong Towns Podcast · host Strong Towns

Good arguments fail when they ignore how people feel. Chuck Marohn and Joshua Bandoch talk through using empathy, ethical persuasion, and values-based stories with everyone from public works directors to concerned residents. Their examples reveal why understanding fears and incentives often matters more than another chart or study. Additional Show Notes Joshua Bandoch (LinkedIn) How to Get What You Want (Book) How to be more persuasive (Tedx Talk) Joshua Bandoch (Site) Chuck Marohn (Substack) This podcast is made possible by Strong Towns members. Thank you!

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This episode was published on April 20, 2026.

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