Why Posting Shorts Might Be Hurting Your Long-Form Views episode artwork

EPISODE · May 20, 2026 · 33 MIN

Why Posting Shorts Might Be Hurting Your Long-Form Views

from Aspiring Creator

In this week’s episode of Aspiring Creator, I talk about a brand that turned a 4-page brief into 40+ pages mid-shoot, what 2 weeks of focusing on shorts actually did to my views and subs, and how I just used Claude to plan my entire video schedule through the end of 2026. If you're building a creator business and want the unpolished version of what's working (and what's not), this one's for you. New episodes every Wednesday 🚀 ⏰ TIMESTAMPS 00:00 - 4 Pages To 40 Pages Overnight 📄 04:09 - Why I Want A Zero-Edit Second Channel ✂️ 10:52 - Shorts Doubled My Subs (Was It Worth It?) 🤔 16:57 - Paddy Galloway's Best Creator Advice 🧠 25:14 - Letting Claude Build My 2026 Content Schedule 🗓️ LINKS 🔗 Paddy Galloway’s 30 Lessons from Turning 30 - https://www.linkedin.com/posts/paddy-galloway-459b8913a_i-just-turned-30-ive-dedicated-over-50-activity-7460328048635191296-IFmy 💬 SOCIAL STUFF ▸ Instagram: @petematheson ▸ LinkedIn: @petematheson ▸ Website: https://www.petematheson.com/

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Why Posting Shorts Might Be Hurting Your Long-Form Views

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