Why price-squeezed consumers still shell out for organic episode artwork

EPISODE · Jul 30, 2026 · 26 MIN

Why price-squeezed consumers still shell out for organic

from Marketplace · host Marketplace

Since 2020, the cost of groceries has risen 26%. But contrary to what you might think, cash-strapped consumers aren’t necessarily staying away from pricier options. In this episode, why Americans are doubling down on organic — even as the cost of their overall grocery haul rises. Plus: Why more customers are choosing chargebacks, what economists predict about inflation two years from now, and how a Maine nonprofit is bringing lobstering to the next generation.Every story has an economic angle. Want some in your inbox? Subscribe to our daily or weekly newsletter.Marketplace is more than a radio show. Check out our original reporting and financial literacy content at marketplace.org — and consider making an investment in our future.Read the stories in today’s episode:The Fed doesn't have an inflation crystal ball, but it does have "sticky-price CPI"In spite of price hike fatigue, consumers are still snapping up organic foodsCredit card chargebacks are on the rise — part of the reason is fraudMultiple wars drive up the price of diesel"Never would have expected to be here": Young Mainers consider the lobster

Episode metadata supplied by the publisher feed · Published Jul 30, 2026

Embed this episode

NOW PLAYING

Why price-squeezed consumers still shell out for organic

0:00 26:31

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Marketplace?

This episode is 26 minutes long.

When was this Marketplace episode published?

This episode was published on July 30, 2026.

Can I download this Marketplace episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!