"Why Profit First Matters" The Podcast For Entrepreneurs w/ Liz Adamson

There are two books I always recommend to entrepreneurs just starting out, and one of them is Profit First by Mike. The book is a game-changer. Coming from the corporate world, I had a traditional mindset about finances, but this book completely flipped that perspective. It taught me to prioritize profit from day one and helped me restructure how I manage cash flow and budgets in my business. The core takeaway for me was that if I'm running a business, the goal is to pay myself—not just cover expenses. It really drove home the importance of having a solid handle on your cash, because no matter how brilliant your idea is, if you run out of money, you're done.