Why Profitable MSPs Fix Processes Not People AI EBITDA Valuation MSP Growth

Profitable MSPs don't scale by fixing people; they scale by fixing processes. In this Sunny Silver Linings recap episode, we unpack the biggest insights shaping the MSP space today: why process-driven MSPs outperform rockstar-dependent teams, how profitability, EBITDA, and cash flow drive real MSP valuation, and why AI in managed services should be treated as an exoskeleton that amplifies people, not replaces them. This conversation brings together leadership lessons, financial reality checks, and practical growth strategies every MSP leader needs as the industry shifts from IT support to business transformation.