EPISODE · Apr 13, 2022 · 21 MIN
Why reactivations are better than new clients!
from Under the Influence with Martin Harvey · host Martin Harvey
Most chiropractors focus WAY too much on new patients/ clients/ practice members! Their procedures focus on what to do on a first and second visit, new clients are treated like visiting royalty, and they tell themselves that what they 'need" to grow their practice is to get MORE new people! It often creates a trap for them where they always 'need' new people! The alternative is to focus on long-term relationships. Part of this is to put as much focus and effort on reactivations. How can you make a remarkable experience for people who drop out of care and then come back? In today's episode, Martin explains WHY reactivations are better than new people and WHAT you need to do to create a phenomenal experience for them! To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about Online via 2 webinar sessions: 21 and 22 April with SCA https://www.sca-chiropractic.org/index.php?option=com_nbill&action=orders&task=order&cid=8&Itemid=130 6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979
What this episode covers
Most chiropractors focus WAY too much on new patients/ clients/ practice members! Their procedures focus on what to do on a first and second visit, new clients are treated like visiting royalty, and they tell themselves that what they 'need" to grow their practice is to get MORE new people! It often creates a trap for them where they always 'need' new people! The alternative is to focus on long-term relationships. Part of this is to put as much focus and effort on reactivations. How can you make a remarkable experience for people who drop out of care and then come back? In today's episode, Martin explains WHY reactivations are better than new people and WHAT you need to do to create a phenomenal experience for them! To register for Martin's Communicating to Improve Patient Care seminar in Australia check out https://www.chiro.org.au/commscircuit/#about Online via 2 webinar sessions: 21 and 22 April with SCA https://www.sca-chiropractic.org/index.php?option=com_nbill&action=orders&task=order&cid=8&Itemid=130 6th and 9th June with the UCA https://www.tickettailor.com/events/unitedchiropracticassociation/659979
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Why reactivations are better than new clients!
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