Why Relevance Is Something You Have to Earn | Alex Sarian

Relevance isn’t something you decide. It’s something you earn.In this episode, Alex Sarian, President and CEO of the Werklund Centre, breaks down what it actually means for arts and cultural institutions to matter today.He talks about moving from New York to Calgary, stepping into a major leadership role at 36, and navigating one of the largest cultural infrastructure projects in Canadian history. He shares why prestige can get in the way of impact, how institutions drift away from community, and why relevance is something you have to keep proving every day.He also gets into the Werklund Centre transformation, what it takes to build spaces people actually care about, and how Calgary is still in the process of becoming. From smaller venues to major institutions, the conversation looks at how cultural change actually happens and what it takes to build both the hardware and the software of a city’s culture.The Deets with Duddy is Calgary’s late-night show podcast hosted by Jeff Dudder (@duddydoesit), spotlighting the city’s people, culture, and creativity through real conversations with Calgary’s most interesting voices.#TheDeetsWithDuddy #Calgary #YYC