Why Sales Isn't a Talent Problem w/ Justin Roff-Marsh of ...

What this episode covers

Justin Roff-Marsh (Ballistix, author of The Machine) reframes sales as a designed system optimized for throughput, flow, and leverage—rather than a charisma-driven craft.You’ll hear:Why multiple “qualification” definitions create conflict and bottlenecksHow to define opportunities and stages using objective prospect behaviorWhy commission and autonomy introduce noise into the systemWhy centralized customer service often unlocks sales capacity fastestA sharper boundary between growth (sales/marketing) and revenue (operations)Follow: https://www.linkedin.com/company/109540990

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Frequently Asked Questions

How long is this episode of Revenue Science with Rich M. Smith?

This episode is 56 minutes long.

When was this Revenue Science with Rich M. Smith episode published?

This episode was published on February 23, 2026.

What is this episode about?

Justin Roff-Marsh (Ballistix, author of The Machine) reframes sales as a designed system optimized for throughput, flow, and leverage—rather than a charisma-driven craft.You’ll hear:Why multiple “qualification” definitions create conflict and...

Can I download this Revenue Science with Rich M. Smith episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.