Why Should You Use Personas? episode artwork

EPISODE · Jan 20, 2023 · 20 MIN

Why Should You Use Personas?

from The Marketing Automation Moment Podcast · host Napier Partnership Limited

Mike and Hannah share how to deal with a Martech stack that’s getting too complex, and the questions marketers need to be asking in demos. They also explore why personas can be such a valuable element in your marketing automation campaigns, and how they can help drive your content and campaigns.

Episode metadata supplied by the publisher feed · Published Jan 20, 2023

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Why Should You Use Personas?

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