EPISODE · Jan 20, 2023 · 20 MIN
Why Should You Use Personas?
from The Marketing Automation Moment Podcast · host Napier Partnership Limited
Mike and Hannah share how to deal with a Martech stack that’s getting too complex, and the questions marketers need to be asking in demos. They also explore why personas can be such a valuable element in your marketing automation campaigns, and how they can help drive your content and campaigns.
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Why Should You Use Personas?
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