Why Social Media Is a Bad Lead Gen Strategy (Until You Master This First)

Social media won’t save your real estate business. At least not today. In this unfiltered episode, Brent Hanson and Chase Craig break down the truth about social media, agent commissions, and the rise of “luxury sleepovers.” They get into why so many agents go broke chasing likes instead of listings, the #1 mistake agents make with objections, and why only 7 homes a year puts you in the top 10% of the industry. From coaching breakthroughs to commission myths, this one hits different. If you're a growth-minded agent, buckle up, this is the raw truth you’ve been missing.