55 - Why Staying Healthy Feels So Hard

Ever feel like staying healthy today requires constant effort, planning, and discipline?You’re not imagining it. Modern life is designed in ways that make health harder than it used to be. From ultra-processed foods and sedentary jobs to a culture built around convenience and constant access to calories, our environment often works against our biology.In this episode, we break down why maintaining your health today can feel like an uphill battle—and why that doesn’t mean you’re failing. It means you’re navigating what public health researchers call an “obesogenic environment”: surroundings that make overconsumption easy and physical activity harder.You’ll learn how changes in our food system, movement patterns, and daily routines have reshaped the health landscape—and most importantly, what you can do about it.In this episode:Why modern environments promote overeatingHow ultra-processed foods increase calorie intakeWhy sedentary lifestyles changed daily energy expenditureThe hidden role of convenience and “friction” in eating behaviorWhy health requires more intention todayFive practical strategies to make healthy choices easierThe goal isn’t perfection—it’s awareness and creating an environment that supports your health instead of working against it.You’re not failing. You’re navigating a system that wasn’t built for human health. ReferencesBaumeister, R. F., et al. (1998). Ego depletion. Journal of Personality and Social Psychology. Ducrot, P., et al. (2017). Meal planning, diet quality and body weight. Int. Journal of Behavioral Nutrition and Physical Activity. Hall, K. D., et al. (2019). Ultra-processed diets increase calorie intake and weight gain. Cell Metabolism. Juul, F., et al. (2022). Ultra-processed food consumption and obesity in the U.S. American Journal of Clinical Nutrition. Levine, J. A. (2002). Non-exercise activity thermogenesis (NEAT). Proceedings of the Nutrition Society. Martínez Steele, E., et al. (2016). Ultra-processed foods and added sugars in the U.S. diet. BMJ Open. Matthews, C. E., et al. (2008). Sedentary behavior and health outcomes. American Journal of Epidemiology. Pontzer, H. (2015). Constrained energy expenditure model. Current Biology. Pontzer, H. (2021). Burn: New Research Blows the Lid Off How We Really Burn Calories. Swinburn, B., et al. (1999). Obesogenic environments. Preventive Medicine. Young, L. R., & Nestle, M. (2002). Expanding portion sizes. American Journal of Public Health.Support the showGet Weekly Health Tips:  thrivehealthcoachllc.comJoin the Thrive Collective Facebook groupLet's Connect:@‌ashleythrivehealthcoach or via email: [email protected] Produced by Virtually You!