Why Successful Women Are Terrified of Their Own Numbers with Audrey Faust

In this episode we welcome Audrey Faust, The Manifesting CFO to the podcast. We talk about:Why so many women build successful businesses and still feel sick at the thought of opening their own accounts.Why a bookkeeper and a CPA are not enough once you hit multi six figuresThe mindset work that has to happen before anyone looks at a profit and loss statement.About Audrey FaustAudrey Faust, MBA is The Manifesting CFO, a CFO strategist who works with financially phobic women business owners at the multi six and seven figure level. She is a 2x Amazon bestselling author and host of the Manifest, Manage and Multiply Money podcast. Her clients grow their profit between 20 and 100 percent, but the transformation they talk about most is finally feeling safe enough to look at their numbers and having the confidence and clarity to lead like the CEO of their business.Key TakeawaysYou do not need to be "good at maths" to understand your financial information - that is what computers are for. The fear is about judgment, not arithmetic.Your subconscious runs around 95% of your 80,000 daily thoughts, and its job is to keep you safe. Beliefs absorbed in childhood about money and rich people quietly drive business decisions decades later.A bookkeeper does data entry and a CPA has hundreds of clients. Neither is sitting inside your business helping you make decisions with the numbers - that is a CFO's job, and it matters most from multi six figures onwards.Know your "monthly nut": the number your business needs to keep the lights on. Knowing it is what lets you sleep at night.Comparing this month to the same month last year takes the emotion out of a quiet patch, and stops the downward spiral.Audrey's Manifest, Manage and Multiply framework always starts with the money story, never with QuickBooks.Mindset work comes first because some women carry real trauma around money - being stolen from, or money being used to control them.Reframe the numbers as empowerment rather than judgment. Showing a client the $2.5 million she had created over ten years changed everything.QuoteYou don't need to be good at numbers. That's what computers are for. - Audrey FaustMentioned in This EpisodeDownload this Guided Meditation to Release Fear of Looking at Your Money - a seven minute guided meditation with binaural beats, designed to settle your nervous system before you open QuickBooks, your bank account, or that email from your CPA. https://www.audreyfaustconsulting.com/meditationThe CEO Money Rewire — a free private five part audio series for service based business owners who are secretly afraid of their own numbers.audreyfaustconsulting.com/moneyrewireAudrey's Podcast Interview with her client Kim: Two Years Ago She Was Stuck. Today She's Multi-Seven Figures: Kim Mohr on the Capacity Problem That Changed Everythinghttps://podcasts.apple.com/us/podcast/two-years-ago-she-was-stuck-today-shes-multi-seven/id1892019963?i=1000774833439Connect with Audrey FaustWebsite: https://audreyfaustconsulting.comLinkedIn: https://www.linkedin.com/in/audreyfaust/Instagram: https://www.instagram.com/manifesting_cfo/Facebook: https://www.facebook.com/manifestingcfo/YouTube: https://www.youtube.com/@TheManifestingCFOPodcast: — Manifest, Manage and Multiply Money: https://podcasts.apple.com/us/podcast/manifest-manage-and-multiply-money-podcast/id1892019963Connect with Victoria BennionLearn more about us: https://thebestpodcastguest.co.uk/Download our Podcast Guest Starter Kit: The Podcast Guest Starter Kit gives you a proven plan to find the right shows, craft a winning pitch, and maximise every interview. https://thebestpodcastguest.co.uk/podcast-guest-starter-kit/Follow us on Instagram: https://www.instagram.com/thebestpodcastguestJoin the Best Podcast Guest Facebook Group https://www.facebook.com/groups/thebestpodcastguestSubscribe to our YouTube channel https://www.youtube.com/@victoriabennionConnect with Victoria on LinkedIn https://www.linkedin.com/in/victoriabennion/