Why sustainability professionals need to be ready for wild cards episode artwork

EPISODE · May 25, 2026 · 39 MIN

Why sustainability professionals need to be ready for wild cards

from Two Steps Forward — Sustainability Meets Business Reality · host Joel Makower and Solitaire Townsend

Soli and Joel ask an uncomfortable question:sustainability professionals are trained to track trends and build momentum —but are we actually prepared for wild cards?We went through some big ones: a 90% probability El Niño that most supply chains aren't pricing in, a data center oppositionmovement that's blocked $18 billion in U.S. projects, an insurance exodusthat's quietly making whole communities uninsurable, and the reality that social movements — for and against sustainability — are among the most powerful forces shaping corporate behavior.As Soli put it: This is literally our job. And we're not doing it.

Episode metadata supplied by the publisher feed · Published May 25, 2026

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Why sustainability professionals need to be ready for wild cards

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This episode was published on May 25, 2026.

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