Why Tap the Primal Brain for Storytelling? episode artwork

EPISODE · Jan 18, 2021 · 50 MIN

Why Tap the Primal Brain for Storytelling?

from Business of Story

Tim Ash, author of Unleash Your Primal Brain: Demystifying how we think and why we act, is an acknowledged authority on evolutionary psychology and digital marketing who shares why we should tap into the primal brain of our customers with our business storytelling.  Become a Master Storyteller Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.

Episode metadata supplied by the publisher feed · Published Jan 18, 2021

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Why Tap the Primal Brain for Storytelling?

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