Why the Algorithm Loves a Villain, And How to Beat It episode artwork

EPISODE · Apr 16, 2026 · 46 MIN

Why the Algorithm Loves a Villain, And How to Beat It

from Revolution.Social · host Rabble a.k.a. Evan Henshaw-Plath

When the internet is full of distortions, fake news, and AI-generated slop, how can facts and journalism rise to the top? Former BBC and Vice journalist Sophia Smith Galer has one possible way to beat the misinformation and exploitation. Her app Sophiana writes "algorithm-ready" video scripts for journalists and experts, to cut through the noise and help them go viral. In this episode of Revolution.Social, Rabble (Twitter’s first employee) sits down with Sophia to talk about her reporting on our broken digital discourse, as well as her new book "How to Kill a Language: Power, Resistance, and the Race to Save Our Words.” Today on the podcast, Sophia and Rabble explore: - How bad actors manipulate our feeds - The transition from traditional newsrooms to video journalism on TikTok - The decline of language diversity around the world due to "linguicide" Plus: What happened when Sophia discovered an AI-generated "autobiography" of herself. Chapters: 0:00 Introduction 3:53 Gaming the Algorithm and Content Moderation 9:39 Sophia's AI-Hallucinated Biography 13:12 From BBC News to Independent Journalism 16:27 Building Sophiana: AI Tools for Journalists 19:13 Longform Books vs. Short-Form Video 24:00 Platform Lock-in and Substack 26:12 Instagram and the Myth of "Exposure" 28:29 Labor Rights and Industry Chaos 32:05 How to Kill a Language 37:32 Saving Endangered Languages in California 40:21 Multilingualism and Cultural Identity Sophia’s book, “How to Kill a Language” Her Instagram Sophiana Follow Rabble on Bluesky Follow the podcast This episode was produced and edited by Eric Johnson from LightningPod.fm, and executive produced by Alice Chan from Flock Marketing. To learn more about Rabble’s Social Media Bill of Rights, and sign up for our newsletter, visit https://revolution.social/

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