EPISODE · Jun 26, 2026 · 16 MIN
Why The Listener Isn't Listening: What Neuroscience Tells Us About Why Most Music Marketing Is Ignored
from Inside the Mind of the Music Industry: Understanding the Psychology of Listener Behaviour · host ListenPath
Most music marketing fails before a listener has consciously noticed it. In this episode, I explore how the brain filters information before the conscious awareness required for active engagement, why most artists unknowingly market to the wrong cognitive system, and how emotional relevance, not bigger budgets or more content, is what gives Music a chance to break through.🎧 For questions or comments, reach out to me at [email protected]. 📝 The full transcript of this episode is available at listenpath.com.
What this episode covers
Most music marketing fails before a listener has consciously noticed it. In this episode, I explore how the brain filters information before the conscious awareness required for active engagement, why most artists unknowingly market to the wrong cognitive system, and how emotional relevance, not bigger budgets or more content, is what gives Music a chance to break through.🎧 For questions or comments, reach out to me at [email protected]. 📝 The full transcript of this episode is available at listenpath.com.
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Why The Listener Isn't Listening: What Neuroscience Tells Us About Why Most Music Marketing Is Ignored
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