Why the Next Generation Leaves

The wealth transfer is a communication problemAn adviser spent fourteen years with a client. Two market corrections, the estate restructured twice, even a hospital waiting room when the family needed him. Then the client died, and within six months the entire estate had moved to another firm. The advice had never failed. The trust simply never transferred. The spouse felt inherited rather than known. The adult son had met the adviser once. This episode is about the relationships hiding inside every household you advise, why the next generation almost never stays, and what the advisers who survive the transfer do years before it happens.In this episode:The 14-year client whose assets leave in six months.Why trust does not transfer automatically to spouses or heirs.Three relationships in one household, each needing a different approach.How to engage heirs naturally, years before the transfer.The advisers who survive the wealth transfer are doing one thing differently.Links:Read the book: The Words That Change Everything, available on AmazonJoin the waitlist: psycfin.comRead the companion blog post: How to Retain Heirs After a Client DiesSponsor: The Psychology Edge for Financial Advisers is sponsored by PsycFin, the communication intelligence platform for financial advisers. Learn more at psycfin.com.About PsycFin: PsycFin is the communication intelligence platform for financial advisers. It profiles each client's behavioural style and sensory preferences, then shows you what to say and how to say it, in language each client can interpret and trust.