Why Things Catch On: The Science of Why People Share

Do you want to understand the science behind why people share? During this fascinating interview I explore these very concepts. In this episode, I interview Jonah Berger, author of The New York Times bestseller, Contagious: Why Things Catch On. He's also a marketing professor at the Wharton School and columnist for BusinessWeek.  Show Notes: https://www.socialmediaexaminer.com/48See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.