Why This Doctor Quit Medicine to Sell Idlis | Beyond Pink | Ep - 03 episode artwork

EPISODE · May 1, 2026 · 46 MIN

Why This Doctor Quit Medicine to Sell Idlis | Beyond Pink | Ep - 03

from Beyond Pink By Sangi Mall · host Media

Imagine studying medicine for a decade, practising as a doctor, and then deciding to leave it all behind to sell... Idli and Dosa batter. Sounds crazy? To some, yes. To our guest, Sangita Garg, it was the "magic" she needed to create.In this episode of Beyond Pink, Sangi Mall sits down with the founder of Atta Girl to discuss the unconventional leap from healthcare to the food industry. We dive deep into the societal scripts that many Indian women are expected to follow the rigid cycle of Study → Work → Marriage → Baby and what it takes to break that loop to forge a career that is truly your own. Sangita shares the relatable (and slightly food-obsessed) origin story of her brand, including the 40km treks across Bangalore she used to take just to find the perfect dosa, which ultimately sparked the realisation that great taste shouldn't be that hard to find.Beyond the business strategy, we get into the emotional side of entrepreneurship. Sangita opens up about the "Why now?" questions and her own mother’s blunt, honest reaction to her career shift: "After all that studying, why this?" It is a raw look at how "Atta Girl!" became more than just a brand; it became a convenient, ready-to-cook solution for an everyday kitchen problem, helping housewives and busy families reclaim their time without sacrificing the quality of a home cooked meal.Beyond Pink is a podcast about women who are living a new way of life in India.Hosted by Sangi Mall, a Mumbai-based novelist and publisher, Beyond Pink explores women entrepreneurs, work-life balance, navigating patriarchy, modern Indian womanhood, and breaking traditional barriers. Each episode dives into real conversations about ambition, boardroom challenges, family dynamics, financial independence, and redefining success on your own terms.If you're interested in women-led leadership journeys, Indian business stories, advice for women, and honest discussions about identity — this channel is for you.New episodes every week! Subscribe and join the conversation.#beyondpink #womeninbusiness #entrepreneurship

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Why This Doctor Quit Medicine to Sell Idlis | Beyond Pink | Ep - 03

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