EPISODE · Feb 2, 2026 · 38 MIN
Why This Founder Sold her Company... Then Bought It Back
from Don't Work Harder
Think you need formal training to secure investment and build a successful company?This episode will COMPLETELY flip your belief system 👀Today’s guest Lucy Hall built an investment backed media company with no GCSEs, nor business degree. Lucy is the founder of Social Day, a media company that runs the UK's leading social media marketing festival 🚀She's also sold her business, bought it back, and built her success while still doing the school run every single day.In this conversation, Lucy reveals:- How she learned to build businesses through EXPERIENCE, not formal training 📈- The exact DM that opened the door to her business getting investment 💰- The crucial questions to ask yourself BEFORE accepting investment 🎯- How she got major sponsors to start reaching out to HER - Her simple approach that landed brand partnerships with Adobe and Canva- Who she hired first once investment came through (and why this role was non-negotiable)- The reality of life as a successful founder and mum (and what she tells her daughter during busy seasons)- Why building your reputation over time is so importantFor entrepreneurs who think their lack of business training could hold them back, this episode will change your mindset forever 👀--------This episode is brought to you by our Sponsors:Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates.Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025------Lucy's links: Digital Women: digitalwomen.club Social Day: socialday.liveSocialDay.co.uk Social Media Marketing Awards: socialmediamarketingawards.co.uk https://socialmediamarketingawards.com------Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesyAccess our FREE Sales Call Success Template, to help double your conversation rate call, forevermore.https://atomic.site/sales-script/------#DontWorkHarder #BusinessGrowth #SalesandMarketing
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Why This Founder Sold her Company... Then Bought It Back
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