Why Usher Is Doing The Super Bowl Halftime Show For Free

oday’s podcast examines the business model behind the NFL’s Super Bowl halftime show. We’ll talk through the economics of the show itself, how artists convert the attention into business opportunities, and why Usher specifically timed up the release of a new album and concert tour around this year’s big game. Enjoy!Ps. I recently launched a sports business community on Microsoft Teams. Join here: https://teams.live.com/l/community/FAAIJe0ERyXmJDuOQw Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.