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Sep 18, 2026 17 min

Why Volkswagen Needs JSW

from The Morning Brief Hosted by The Economic Times

Volkswagen is one of the world’s largest carmakers, yet has less than 2% of India’s passenger vehicle market. Its proposed partnership with JSW could mark a striking reversal: JSW may own 51% of the venture, leaving the German giant as the junior partner. Anirban Chowdhury speaks to ET’s Arijit Barman and Shally Seth Mohile about what each side gains, why JSW wants European technology alongside its Chinese partnerships, and whether the deal can accelerate Volkswagen’s painfully slow India journey. They also examine JSW’s audacious automotive ambitions—and the risk that its three ventures could eventually compete with one another. Listen in You can follow Anirban Chowdhury on his social media: X and Linkedin Check out other interesting episodes like - Cognizant’s Surya Gummadi on How AI Can Deliver Returns, The Future of Insurance in India | Sarbvir Singh of PB Fintech, Groww’s ₹6,600 Cr Leap - Fintech’s Big Market Test Begins , OML CEO on the Creator Economy’s Next Wave & much more. Catch the latest episode of ‘The Morning Brief’ on The Economic Times Online, Spotify, Apple Podcasts, JioSaavn, Amazon Music and Youtube.

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Why Volkswagen Needs JSW

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