EPISODE · Mar 3, 2026 · 13 MIN
Why We Design First (and How to Decide Between Email Like You Mean It and Systems in Session)
If you’re trying to decide between Email Like You Mean It and Systems in Session, this episode will help you make that decision.I get asked all the time where someone should start if they want better systems in their business — and my answer is never “pick a CRM” or “build workflows.”It’s always: design your client experience first.In this episode, I’m breaking down:Why mapping your customer journey comes before toolsWhat happens when you skip client experience designHow communication protects your boundaries (and increases revenue)The real difference between Email Like You Mean It and Systems in SessionHow to decide which offer is right for you right nowWhether you’re ready to build full systems or you need to start with planning and communication, the order never changes:Client experience design first.Client communication second.Systems and automation last.And if you want an easy peasy way to get started, grab my FREE client experience planner coliejames.com/gapResources mentioned:Client Experience Series (episode 195-198)Systems in Session → coliejames.com/systemsEmail Like You Mean It → coliejames.com/email
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Why We Design First (and How to Decide Between Email Like You Mean It and Systems in Session)
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