Why We Need More Heroes with Paula Reid episode artwork

EPISODE · Jun 26, 2026 · 58 MIN

Why We Need More Heroes with Paula Reid

from The Business Elevation Show Where Good Matters · host Chris Cooper

About this episode: What does it mean to be a hero in today's world? Is heroism reserved for extraordinary individuals, or is it something that all of us can choose in our everyday lives?  In this episode of the Business Elevation Show, Chris Cooper is joined by adventurer, speaker, author and adventure psychologist Paula Reid. From skiing to the South Pole and yacht racing around the world to supporting humanitarian initiatives in Ukraine, Paula has spent her life exploring what enables people to perform, thrive and grow in the face of uncertainty, adversity and challenge.  Drawing on more than 120 adventures, a Master's degree in Positive Psychology and her pioneering work in Adventure Psychology, Paula shares powerful insights into courage, resilience, curiosity and what it means to "go Knowingly into the Unknown™". She explains why growth rarely happens within our comfort zones, how we can develop the mindset to navigate uncertainty, and why some of life's greatest rewards often lie on the other side of fear.  Together, Chris and Paula explore the inspiration behind her TEDx talk We Need More Heroes, the lessons learned from some of the world's toughest environments, and the remarkable humanitarian work being undertaken through the Hopefull initiative in Ukraine. They discuss how ordinary people can make an extraordinary difference and why heroism is often found in the small decisions we make every day.  This promises to be an inspiring and thought-provoking conversation about courage, adventure, purpose and how each of us can play a more meaningful role in creating a better future.  More about Paula Reid: From Skiing to the South Pole to Yacht Racing round-the-world to humanitarian work in Ukraine, Paula Reid has learned to develop the mindset to thrive and perform in the toughest of conditions.  She draws on her extreme adventuring experience, business acumen and Masters in Positive Psychology to help individuals and organisations survive and thrive in challenging conditions and to 'go Knowingly into the Unknown'™. Her work and expertise is in 'Adventure Psychology'. She has written five books and delivered two TEDx talks – the latest called 'We Need More Heroes'. 

Episode metadata supplied by the publisher feed · Published Jun 26, 2026

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Why We Need More Heroes with Paula Reid

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