Why We Sprint at the Finish Line

Explore how the goal gradient effect explains why motivation spikes as we near the finish line, and how breaking work into micro finish lines can help beat the mid-project slump. The episode also looks at the endowed progress effect and how small head starts, paired with energizing music, can create powerful momentum. Show Notes Goal Gradient Effect: How rewards can improve your customer experience: https://medium.com/choice-hacking/goal-gradient-effect-how-rewards-can-improve-your-customer-experience-25dfcab5e3b8