EPISODE · Oct 21, 2025 · 18 MIN
Why We Switched Email Providers + NEW Newsletter Strategy
from The Branding Fix
We're completely changing our email marketing approach and sharing exactly why. Our content creator email strategy is changing, from switching email providers to redefining our newsletter goals. We're documenting our journey toward building genuine relationships with our community instead of just chasing clicks.🎯 What we cover:Why we switched email service providersOur new value-first email strategyHow we're using newsletters to drive blog traffic authenticallyBuilding loyal subscribers vs transactional relationshipsReal behind-the-scenes of our email marketing reassessmentWatch the video: https://youtu.be/7JJIPkpQ-xA?si=6MPh_YlI3YMionh2⏰ TIMESTAMPS:00:00 Introduction and Overhaul Announcement00:41 Challenges with Substack02:34 Switching Email Providers03:47 Victoria's Email Provider Journey04:32 Francesca's Email Provider Journey07:58 New Email Strategy Goals10:02 Implementing the New Strategy11:58 Growing and Maintaining the Email List17:00 Conclusion and Next Steps🧠 New episodes weekly.🛋 Cozy vibes. Honest convos. Real strategy.🎧 Also available wherever you get your podcasts.Visit our website:https://www.thebrandingfix.comFREEBIES TO GET STARTEDGet 15 Free Brand Boards: https://thebrandingfix.myflodesk.com/branding-boardsGet 3 Free Lightroom Presets: https://thebrandingfix.myflodesk.com/u860o8ig3h
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Why We Switched Email Providers + NEW Newsletter Strategy
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