EPISODE · Jun 4, 2026 · 10 MIN
Why Webinar Replay Email Timing Doubles Sales at 72 Hours
from The Webinar Marketing Podcast with Fexingo: Virtual Events, Live Selling, and Webinar Funnels · host Fexingo
Episode 31 of The Webinar Marketing Podcast dives into the surprising power of sending replay emails three days after a live event. Lucas and Luna break down a real case study from a B2B SaaS company that tested 24-hour vs. 72-hour replay email timing and saw a 112% lift in sales from the delayed send. They explain the psychology behind the delay: avoiding buyer fatigue, letting the content percolate, and capturing decision-makers who missed the initial window. The hosts also share tactical tips for segmenting your audience, crafting the email, and setting expectations during the live webinar. If you've been sending replay links immediately, this episode might change your strategy. No fluff, just data-backed insights you can test this week. #WebinarMarketing #EmailTiming #ReplayStrategy #SalesConversion #B2BSaaS #MarketingPsychology #ConversionRateOptimization #EmailMarketing #WebinarFunnels #LeadNurture #BuyerPsychology #SalesStrategy #DigitalMarketing #MarketingPodcast #FexingoBusiness #BusinessPodcast #MarketingTips #WebinarBestPractices Keep every episode free: buymeacoffee.com/fexingo
What this episode covers
Episode 31 of The Webinar Marketing Podcast dives into the surprising power of sending replay emails three days after a live event. Lucas and Luna break down a real case study from a B2B SaaS company that tested 24-hour vs. 72-hour replay email timing and saw a 112% lift in sales from the delayed send. They explain the psychology behind the delay: avoiding buyer fatigue, letting the content percolate, and capturing decision-makers who missed the initial window. The hosts also share tactical tips for segmenting your audience, crafting the email, and setting expectations during the live webinar. If you've been sending replay links immediately, this episode might change your strategy. No fluff, just data-backed insights you can test this week. #WebinarMarketing #EmailTiming #ReplayStrategy #SalesConversion #B2BSaaS #MarketingPsychology #ConversionRateOptimization #EmailMarketing #WebinarFunnels #LeadNurture #BuyerPsychology #SalesStrategy #DigitalMarketing #MarketingPodcast #FexingoBusiness #BusinessPodcast #MarketingTips #WebinarBestPractices Keep every episode free: buymeacoffee.com/fexingo
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Why Webinar Replay Email Timing Doubles Sales at 72 Hours
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